Regional Marketing Manager | NGS & FISH | £50,000

Regional Marketing Manager – Europe

We are excited to be working with a global brand within the molecular biology research arena who have developed a range of NGS based products used within cancer research and diagnostics that are considered the gold standard within the research community.

We are looking to recruit an Regional Marketing Manager to provide marketing support to guide the development of tactical marketing plans for Europe.

 Your duties will include:

  • Owning the regional marketing process and delivering plans to achieve revenue goals
  • Understanding of the European market for FISH and Next Generation Sequencing (NGS), cancer and constitutional genetic testing markets
  • Developing successful action plans to maximise sales
  • Organising customer events, acting as marketing lead for conferences and seminars, to generate awareness, interest, desire, action and loyalty in the target market
  • Contributing to the process that helps deliver Unique Selling Propositions (USPs) for defined target markets
  • Delivering internal and external training, as required
  • Developing promotional plans for new product launches and champion their success
  • Spending a minimum of 1 day per week or equivalent facing / virtually prospective customers/ customer base
  • Input into the strategic marketing for new product development, analysing market, proposing and providing input into future product developments
  • Owning and maintaining technology database, understanding local competitive landscape
  • Acting as a champion and owner of results in area of responsibility

You will:

  • Hold a BSc degree or equivalent as a minimum, up to PhD in a Molecular Biology discipline
  • Have comprehensive knowledge, and a keen interest in developing applications, new technology and uptake in clinical and diagnostic applications
  • Have demonstrable experience in FISH and NGS in a customer focused environment with the ability to talk the geneticists’ language
  • Have a proven track record in sales or marketing to cytogenetics and/or clinical molecular genetics, diagnostics or cancer genetics market and engagement with Key Opinion Leaders and senior stakeholders
  • Have a solid track record of marketing such as product management, regional marketing or strategic marketing (desirable)
  • Use your scientific knowledge to engage with customers
  • Be an effective communicator both in writing and verbally with persuasive presentation skills

Direct experience in clinical molecular genetics, clinical cytogenetics or cancer genetics, lab-based experience in genomic technologies such as NGS, microarrays, cytogenetics/cancer would be desirable for this role.

For more information or to apply, please contact David on 01279657716 or email David@SeltekConsultants.co.uk